Marketing Ethics

FaceTime equals family time.


January 8, 2014 · Posted In: B2B Magazine, Business, Social Media

Thanks to Saturday Night Live’s runaway hit sketch “#Hashtag” last September, even people living under rocks have heard of hashtags. If you’re in charge of your business’ social media, however, you may not be any […]

Social Media

December 7, 2013 · Posted In: Family, HerFamily, Social Media, Teen Voices

Social media has become a constant in our daily lives over the past few years. For my generation, Facebook started the trend. Everyone had an account during its prime. Facebook was essential in keeping up […]

Time to Get LinkedIn

August 26, 2013 · Posted In: B2B Magazine, Business, Social Media

I like Facebook. I entered this social media space with a passion, thanks to the Creighton students I was teaching at the time. I have more than 1,000 friends, including my four teens, because I […]

The Break-Point Generation

June 20, 2013 · Posted In: 60 Plus in Omaha, Lifestyle, Retirement, Social Media

It’s not an uncommon tradition. The Roemmich family gathers every year for a reunion. It’s also not uncommon at such reunions to have boxes of black-and-white photos of family members no one can identify any […]

Digital Immigrant, Meet Demand Generation

May 25, 2013 · Posted In: B2B Magazine, Business, Social Media

Chances are you are a “digital immigrant,” one who was not born bathed in bits, who played video games as a toddler or learned keyboarding in third grade. This means you have a steeper learning curve […]

What’s All the Hoopla About Hulu?

February 25, 2013 · Posted In: B2B Magazine, Business, Social Media

Just to set the stage in the simplest of terms: Hulu is streaming TV (and a movie service with original content, but put this part aside for a minute). News Corp. and NBCUniversal started Hulu […]

Instagram Builds Brands

November 25, 2012 · Posted In: B2B Magazine, Business, Social Media

Instagram is this non-assuming app that is a snap to download and use on your iPhone or Android. It helps us makes the most of our increasingly busy, visual, and social lives. And people love […]