Tag Archives: Best of Omaha

Diagnosing a Troubled Tree

June 20, 2013 by

When diagnosing a troubled tree, there are many variables that come into play. What species of tree are we dealing with? When and where was it planted? What problematic symptoms does it exhibit? One should look at the surroundings of the plant. Construction and soil compaction can play a huge role in a tree’s longevity. Weather is also a big factor. Storm damage, such as hail, can wreak havoc on a tree’s well-being.

The biggest issue we see is poor initial planting. Many trees are planted too deep or too high in the soil. A tree can survive in these stressful conditions for approximately 4-5 years before showing signs of decline. Watering can be a big issue, too. Most trees need 1” of water each week. Not enough or too much water can be detrimental to the tree’s growth.

When treating a diseased tree, the right diagnosis is key. Only a certified arborist will know which fungicide is required to treat a fungal problem, or which insecticide will best treat a tree infested with pests. Using the proper treatment application method is also essential and may depend on the severity of tree damage. When you see a tree exhibiting signs of trouble, it’s best to call a professional arborist right away. Likely, the tree has been in distress for some time. Better yet, employ a regular tree service to service and treat your trees year-round, before the trouble starts.

For tree analysis or treatment, call on the professionals at Terry Hughes Tree Service, voted #1 Tree Service in Best of Omaha™ 2013! Visit hughestree.com for more info.

Tan Without Damaging Your Skin

May 25, 2013 by
Photography by Bill Sitzmann

When Coco Chanel returned from a luxurious vacation in 1929, she declared “The 1929 girl must be tanned,” starting a beauty revolution that changed the sun-kissed look from being a sign of working-class status to chic, wealthy fashionista. Surprisingly, this trend has stuck around for nearly 85 years and has only grown as a desired beauty trait among women (not to mention its growth as a major cash-cow for the beauty industry).

The problem is more and more women are getting skin cancer while trying to achieve this look, even those in their early 20s who should barely have had time to damage their skin. With too much natural sun exposure, as well as tanning booth UV exposure, this beautiful look seems a little too dangerous. But as it’s the time of year again for swimsuits, women are lining up to get that perfect tan.

So how can we get the bronzed look without actually harming our skin?

If you’re attempting your own self-tanning experience, try Here Comes the Sun™ ($28), one of the many Philosophy skin care products available at Sephora in Village Pointe Shopping Center. According to Sephora’s website, “This self-tanner provides a sun-inspired golden glow within hours of application while an amino acid complex helps firm and tone for smooth, healthy-looking skin. The oil-free, streak-free formula is easy to apply for even, mistake-proof coverage. Skip the sun, and go for the glow.”

Cheaper options—like Jergens Natural Glow, L’Oreal Sublime Bronze, or Sally Hansen Airbrush Leg—usually range from $7-15 and are available at Walgreens, Target, or Walmart. But always read the product reviews first! While these products will save you money, they can sometimes spread unevenly or leave your hands, arms, knees, ankles, and feet looking too brown or awkwardly orange. A few minutes of online reading can be the difference between countless hours of frustrated scrubbing in the shower and a thrifty, beautiful glow.

If you don’t trust your own handiwork to get the desired effect, most local tanning salons have spray-on tanning available. Best of Omaha® winner Ashley Lynn’s Tanning, which has 11 locations in Omaha, is known for its “sunless tan” spray-on tanning.

A “sunless tan” at Ashley Lynn’s only takes a few minutes. Clients can go fully nude or wear swimsuits. Single sessions cost $30, but the tanning salon currently has a $39 special for three sessions.

“We use the VersaSpa spray tan booth,” says Dana Morinelli, director of marketing with Ashley Lynn’s. “There’s a clear treatment and a bronzer treatment. The bronzer is topical. [It] washes off so you can see it right away. Both are composed of skin-firming agents to give you long-lasting color.” Morinelli adds that the color in the clear treatment develops four to eight hours after the session, and both treatments usually last about five to seven days, depending on skin type and daily skin care routines.

Though the bronzer treatment isn’t recommended if you’re getting a quick spray-on tan during your lunch break before heading back to the office, Morinelli assures that the treatments are water-soluble, so clothes won’t be stained.

“If you’re looking for quick color with fewer sessions, then [sunless tan] is perfect. It’s completely cosmetic, and it gives you that immediate tan,” says Morinelli.

From Lightbulb Sales to Magazine Tales

February 25, 2013 by
Photography by Bill Sitzmann

Todd Lemke discovered the art of the deal as an eight-year-old growing up in Papillion. One day, his father, Raymond—who believed that allowances should be earned, not given—drove the family station wagon to the old Skaggs store and loaded up on dozens of discounted lightbulbs. When he got home, he got out a map of Papillion, divided it into three sectors (one for each of his children), and told his boys to fan out and sell the lightbulbs. Young Todd dutifully knocked on doors. The exchange with the homeowner would go something like this:

“Are you with the Boy Scouts?”

“No.”

“Are you with a church group?”

“No.”

“Well, who are you with?”

“Just myself.”

(Pause)

“Okay, show me what you have.”

More times than not, he sold a lightbulb.

In many ways, the bulbs shined a light on the path Lemke would take in the future. The youngster with a natural gift for sales became an adult with a knack for creative promotion. Just two years out of college, Lemke combined his skills and launched what would become Omaha Magazine.

Now celebrating its 30th year, Omaha Magazine remains at the top of its game, boasting 36,000 subscriptions—remarkable for a city this size. It’s sold at Barnes and Noble and other bookstores. Additionally, a copy of the publication can be found in every hotel room in the metropolitan area, reaching a half-million visitors to the Midlands per month.

Like many success stories, Omaha Magazine started humbly and underwent several transformations. Lemke, the owner and publisher, guided every stage.

“If you want to know what makes Omaha tick, then you have to know its people. And we do a better job talking about people than any other medium in town. It’s people, people, people, and then food. This town loves food.” – Todd Lemke, publisher

“I graduated from UNL in 1981 with a degree in journalism. I weighed my options and decided to sell homes,” Lemke deadpans, knowing his career choice came out of left field. He explains, “My mother and father sold real estate when I was growing up, and I got my real estate license in 1977 when I was still in high school.”

Lemke may have opted for sales, but he believed in the power of promotion. He advertised the custom-built homes in a weekly alternative newspaper called City Slicker and lured first-time homebuyers to view the models using a P.T. Barnum approach. Newlyweds Greg and Terese Bruns checked out Lemke’s block party one weekend.

“We went out there, and here is Todd dressed up in a clown suit,” says Bruns. “He had bands playing. He was handing out candy and balloons and pop. It was a carnival. And the next thing you know, we’re signing papers for a new house. That’s how we met.”

One day, the owners of City Slicker offered to sell the paper to Lemke. Flush with cash from his real estate deals, Lemke took them up on their offer. It was 1983.

“The first thing I did was turn City Slicker into a glossy, four-color magazine. I did that for three years,” says Lemke. But he discovered that the ad-buying community wanted a readership that was “past the party age.” So he literally dumped City Slicker one day and started another magazine the next day called Omaha Today, distributed free around town.

Seeking to stabilize his investment, Lemke went to a competitor who owned a monthly publication, Our City. It listed all the local shopping, eating, and entertainment hot spots. Lemke thought it would be a good merger “because he had a magazine that was in all the hotels.” The marriage went through in 1987. But there was still a missing piece to the puzzle.

“The name [Our City] didn’t do much for me,” says Bruns, who by this time was working with Lemke selling ads. “I mean, I’d call a business and say, ‘Hi, this is Greg Bruns from Our City,’ and they’d go, ‘Huh? Never heard of it.’ I said to Todd, ‘Why can’t we change this?’”

In 1989, Our City and Omaha Today became Omaha Magazine.

Magazines pulled from Omaha Publications' archives.

Magazines pulled from Omaha Publications’ archives.

“The name carried so much more meaning with people,” says Bruns, who soon became the vice president and Lemke’s business partner. “People became more willing to talk with me.”

As the ads increased, so did the content of the magazine. In addition to a thorough restaurant and entertainment guide, Omaha Magazine upped its profiles of people who make this community work.

“Over the course of 30 years, we have done thousands and thousands of great, positive people stories,” Lemke points out with pride. “If you want to know what makes Omaha tick, then you have to know its people. And we do a better job talking about people than any other medium in town. It’s people, people, people, and then food. This town loves food.”

The look of the magazine also sets it apart: thick, glossy, and beautifully photographed. An innovation that really put Omaha Magazine on the map is its annual “Best of Omaha™” edition.

“We started that in 1992,” says Bruns. “It’s absolutely huge and gets bigger every year.”

Lemke, an optimist by nature, says he wakes up every morning with ideas that he can’t wait to bounce off his editors, photographer, graphic designers, and sales staff. His business sense, however, has kept the ship afloat. He expanded his publishing business to include B2B Omaha, a business quarterly; The Encounter, a magazine focusesd on downtown; HerLiving, with articles devoted to women; Family Spectrum, featuring helpful stories on kids, education, and family; and the Old Market Directory, a guide to business and events in the historic district. Equally important, Lemke doesn’t shy away from innovation.

“Print publications have to embrace social media and the internet,” he says. “You can read all our magazines online, and we link everything.”

Lemke never forgets the lessons from long ago, when he sold lightbulbs door-to-door. He learned to look a customer in the eye. He learned to listen to what they had to say. For 30 years now, he’s been listening to what Omaha wants and needs—and chronicling it.

“I’m fortunate. I picked an occupation that I can do for a long time.”

Happy anniversary.

Mattie Knihal

January 25, 2013 by

Mattie Knihal, 30, says she always loved to play with hair when she was little. “I’ve known since I was 7 years old that I would do hair,” she says. “Whenever anyone came over to our house, they would get a ‘Mattie Hair-Do.’”

Knihal, the oldest of three children, was born and raised in Omaha. She graduated from Millard North High School in 2001 and immediately went to Capitol School of Hairstyling, from which she graduated in 2002. Shortly thereafter, she started with Gloss Salon & Day Spa where she has been for ten years.

During her time as a stylist, Knihal has become a Redken Certified Colorist, which means she has been recognized for her expertise and commitment in Redken hair color and hair care products. She has also been recognized in both the 2012 and 2013 Best of Omaha™ contests in the Hair Colorist category.

“I want clients to look at me and think, ‘She cares about her appearance, and I want her to make me look good.’”

She believes her clientele—which includes KETV’s Brandi Petersen—keep her on her toes. “[They] all like to look and feel their best when they leave my chair,” she says. “Some like to change up what we do every time to keep it new and exciting. Some like to stay with what works best for them.” She adds that she prefers to be upfront with her clientele and tell them what will and won’t work for them based on their face shape, lifestyle, and time they want to spend on their hair.

Knihal, who has two daughters, Emma and Elaina, with husband Ryan, describes her own personal style as clean and professional. “I want clients to look at me and think, ‘She cares about her appearance, and I want her to make me look good’…I’m simple in the fact that I think black is the best color. It goes with anything and looks great when paired with the right accessories.”

Her favorite styling products and tools include:

  • Redken’s Color Extend Shampoo and Conditioner—“The shampoo provides color retention and anti-fade protection while maximizing color vibrancy and strength. The conditioner allows for great detangling and smooth conditioning without weighing the hair down.”
  • Redken’s Guts 10 Volume Spray—“It lifts up the roots of your hair to provide all-over volume. It allows for a lasting flexible feel and look.”
  • Redken’s Align 12 Protective Strengthening Lotion—“It has anti-frizz technology and heat protection. It allows for a naturally straight look.”