March 14, 2014 by
Photography by Bill Sitzmann

Learning life skills through baseball.” This is the tagline for MVP4Life, a new nonprofit organization aimed at keeping Omaha’s youth in school and helping them succeed in life. MVP4Life has joined forces with Strike Zone Omaha to form school programs, camps and clinics, coaches’ clinics, and the Upper Deck League.

The goal of MVP4Life is to instill a sense of work ethic and teach kids about the importance of contributing to the community. It’s not just about baseball. It’s about producing a rewarding program that encourages kids to work together.

Joe Siwa and Teri Cissell, partners at Strike Zone Omaha, realized the need for after-school programs in the community. It was Cissell who thought up the idea behind MVP4Life. As the nonprofit’s director, she has been working hard on the program for about a year and a half and says it’s almost ready to launch. “We have it where we want it to be and now want to hit the ground running,” Cissell says.

Over eight weeks, the school program will teach life skills to fifth through eighth graders. The goal is for students to graduate from MVP4Life with a set of essential life skills. “This is a full-circle program,” Siwa says. “Everything is connected with helping these kids become more productive citizens in life. We are giving them that foundation to live upon.”

“We’ve put a lot of thought into this and have really built a strong program,” says Cissell. Cissell and Siwa have created a complete curriculum based on the HOMERUNS life skills: Handle diversity, Overcome challenges, Make good decisions, Encouragement and leadership, Responsibility and respect, Understand and accept situations, Nurture self-esteem and confidence, and Stay focused on personal goals.

“Research shows that if kids are kept in organized school activities, they do much better in school and in life,” Cissell says. “Douglas County Sheriff’s department did research that determined if we could keep just 10 percent of male students from dropping out of high school, we could save Nebraska taxpayers $65 million per year.”

The nonprofit also includes the Upper Deck League, a competitive league for college players in their offseason. These players mentor youth on how to be successful college athletes, as well as attend a leadership conference in exchange for playing in the Upper Deck League. Siwa stresses the importance of giving back to the community and hopes that these 120 college baseball players are passing on a strong work ethic to the kids.

“Our job is to get these kids involved and teach them how to listen to instruction, take criticism, and gain a work ethic. We want to put a desire into these kids…great things happen when you work hard,” Siwa says.

The program will begin in the Omaha Public Schools and filter out to the rest of
the community.

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